for Entrepreneurial Go-Getters who Want to Make an Impact
Want to know what's going on behind the scenes? The typical workflow looks a little something like this.
Let's talk about you! In this no-obligation discussion, we'll chat via phone or video call about your organization's goals and brainstorm solutions and strategies to help reach them.
Hooray! You've decided to commit to working together. The only downside is having to wade through legalese for contracts. Don't worry, though - I've kept the terms as simple and non-jargon-y as possible.
Wait - what??? The contract wasn't homework enough? Newp - we are just getting started and there are a few more things I need to know about your design project. I'll send you a questionnaire or two to get you thinking about target audience, project goals, and metrics to measure success.
Breathe a sigh of relief - you've finished the hard part! Now it's our turn to do some "homework" as we research target market, competition, and design specs. Then we'll typically do some concept work with word maps and sketches, and finally create the 3 ideas that we present to you.
Hopefully you're loving your design options so far but if not, we can fix that! I'll ask some questions to get you thinking about the designs from the viewpoint of your audience. Then you can request small tweaks, mix and match between designs, or request something more specific to your vision.
Whoop, whoop! You've fallen in love with your final design and are ready to take it home and make it a part of your life forever. You approve the design, I send the invoice, and then...
It's all yours, baby! This looks different for each type of project - if it's a website, then this is the stage where I set up your hosting account and launch the site. For print designs, I'll make a Dropbox folder and provide print-ready files. And so on.
Did you think we were done? Not so fast! The final step is to revisit your design after 1-6 months and analyze your results. Are your clients loving your new brand? Are you getting web traffic? Have you gotten any sales/donations/leads from that promo? And if not, what can we do to fix that?